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Lash Domination Volumizing Mascara

$18.00


A 10-in-1 volumizing mascara for larger-than-life lashes. See Details

Average Rating Breakdown

{based on 182 reviews}

{41}
{27}
{18}
{27}
{69}

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Color: Intense Black
Description: Intense black

Volume you can see. Power you can feel. The be-all, end-all, 10-in-1 volumizing, lengthening, thickening, separating, long-wearing mascara has arrived. The exclusive ProTwist180TM Wand is spiraled 180° to curve around lashes and coat ALL angles with intense black color. Powered by nourishing minerals and quinoa protein complex for larger-than-life lashes.

Size: 0.37 fl. oz.

Exclusive ProTwist180TM Wand

  • Spiraled 180° to curve around lashes & coat from ALL angles
  • Ergonomic channels load lashes for intense volume
  • Powered by nourishing minerals and quinoa protein complex

10-in-1 benefits:

  • Volumizes
  • Lengthens
  • Thickens
  • Separates
  • Lifts
  • All-day wear
  • Mineral fortified
  • Resists clumps
  • Fights flakes
  • Smudge-resistant

Clinicals / Claims

  • Volumizes up to 345%*

*After two coats of mascara.

Water, Beeswax (Cera Alba/Cire D'abeille), Bis-Diglyceryl Polyacyladipate-2, Palmitic Acid, Euphorbia Cerifera (Candelilla) Wax (Candelilla Cera/Cire De Candelilla), Stearic Acid, Triethanolamine, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Hydrolyzed Quinoa, Methyl Methacrylate Crosspolymer, Butylene Glycol, Phenoxyethanol, Tocopheryl Acetate, Caprylyl Glycol, Xanthan Gum, Myristic Acid, Sodium Laureth Sulfate, Silica, Malachite Extract, Potassium Sorbate, Ethylhexylglycerin, Iron Oxides (Ci 77499).

Reviews

Q & A

Lash Domination Volumizing Mascara 3.3 5 182 182
Was so excited to try try this for a family wedd.. I bought this ahead of time,to wear to my nephews wedding!?Big,Big Mistake! It clumped all over the applicator ! Had it all over my hands and fingers! As I applied it,the mascara got all over my eyelashes! In huge clumps... Had it under my eyes as well as on my freshly done eye shadow! I had to take off all my make up and begin again ,minuse the mascara,I thought I would love!!! This mascara was a huge diss appointment! I have to ask what's wrong B E, ,seeing this is the only product I've tried in years and totally disliked!!! 09/21/2013
Very disappointing I have long lashes but as I've gotten older they have lost volume so I bought this thinking it would be awesome - not. It clumps up, during the day little flecks of mascara drop down in your eye or under the eye. I had a hard time not getting the mascara on my eyelids when I applied it. I'm going back to Buxom. The mascara and the brush are much better. 09/12/2013
Not Impressed I have always used the Flowless Definition Mascara along with the Lash Fortifier (I think that's what it was called). I loved this combination. The lash fortifier was discontinued and I was told the Lash Domination mascara took it's place. 1st - I am fair skin and black mascara is way too harsh. 2nd - this mascara smudges in no time. PLEASE BRING BACK THE LASH FORTIER!!!!! 09/11/2013
Why can't anyone make a good brown mascara I want to look natural and this thick black mascara is too harsh for office attire. I don't go out often but I will be able to wear this to a wedding that I will be attending very soon 09/09/2013
Not as advertised I love BE products so I thought this mascara sounded great and never hesitated to purchase it. So disappointed! Out of the tube it is thick, clumpy and messy. I watched the video and read application tips, but to no avail. It smeared and was difficult to remove and cleanse. Needless to say, it's in the trash after many attempts to give it a fair chance. At my next purchase, I'll definitely be more cautious. 09/04/2013
Wouldn't recommend I had high expectations for this mascara as I have non-existent eyelashes. However, I am very unhappy with it. It clumps a lot! Every single time I used it, I got mascara on my contact lens after blinking. I've never had these problems with any other the other BE mascaras. I wouldn't recommend it. 09/03/2013
not impressed I was excited to try this out. Turns out there is noting specials about this mascara. It didn't make my lashes look any bigger than the regular Flawless Definition Mascara. The only difference was that my lashes were not stiff with this formulation. I am not purchasing this again and will go back to the Flawless Definition formula. 09/01/2013
If only there were no clumps... I bought this mascara hoping that the 10 in 1 saying would be true! Unfortunately, my mascara has a lot of clumps in it with the dry parts from the top of the bottle flaking off. I guess 8 in 1 is still good, but I'd still prefer a flake and clump free mascara. 08/31/2013
Not Great This mascara, was very think and clumpy brand new out of the tube, it wasn't as though I was using old mascara, it made my lashes stick together as well, will not be purchasing this one again. 08/30/2013
Hello lashes!! I was a devoted user of the original BE mascara, but I have been converted. This mascara thickens and lengthens my lashes like a charm. I didn't give it 5 hearts because it is a bit awkward to have to twirl the brush while blinking and wiggling the wand all at the same time. Make sure to clear all the clump at the end of the wand before applying or your lashes could get gooky! 08/30/2013
Don't go with this one I wanted to like this mascara but it just doesn't work. Pro: your eyelashes look thicker BUT You have racoon eyes by the end of the day, it is clumpy and does not go on well. It's not worth the money. 08/29/2013
No need for fake lashes! So this mascara was my final attempt at finding the perfect one. I had convinced myself that my last resort was going to be wearing fake lashes everyday. My eyelashes are light colored and sparse to say the least, so I didn't have high hopes. Thankfully, I have found my lashes! This product just saved me from taking drastic measures! Once again, a fabulous product from the only makeup I'll ever use! 08/29/2013
I wanted to love it! The mascara is nothing to rave about. It smudges under my eyes, gives me bloodshot eyes and makes me look like I have pink eye. The wand is very difficult to work with since I have such short lashes. I'll stick with the original Flawless Definition. 08/26/2013
I will never buy this again. I'm sorry to say that I am extremely disappointed with this product. I wanted to love it! Although it was originally clumpy, I thought I would give it a week or two in order to see if it would "calm down" with a little use... not only have the clumps remained, but the mascara has started flaking into my eye and leaving it totally bloodshot.. all evening I have felt like I simply cannot flush enough saline in my eye to irrigate the irritation, and tomorrow I'm going to look ridiculous. I apologize for venting, but this formula is not only more expensive than the original mascara I have loved, but it leaves me looking like I have pink eye. 08/26/2013
Not Bad When I heard about this mascara I rushed out to buy it. Right after applying, my lashes looked great but after a while I noticed the smudge under my eyes. The brush is great but the applicator needs improvement. If the smudge issue can be resolved this would make the mascara one of the best! To reduce the amount of smudging, I'm using this mascara only on the top lashes and the volumizing mascara on the bottom. 08/24/2013
THIS BEATS MARY KAY'S 3 PRODUCTS HANDS DOWN!!! Ok so I brought Mary Kay's Lash Love lengther, lash primer and lash serum. These 3 products are supposed to give you long and full lashes so I purchased them. When I went online and saw the video for the BM Lash Domination I returned all 3 products to Mary Kay for a refund (over $100.00) total and brought the BM Lash Domination which is way cheaper and does the work of Mary Kay's 3 product lash building system! I am sold on the Lash Domination yes it does clump however it gives my limp lashes life!!!! LOVE IT!!! 08/20/2013
Smudges I would love it BUT it ends up under my eyes and I look like Rocky Raccoon after wearing it a couple of hours. I will try the lash coat product to see if that works but a review I read said it didn't solve the problem. Solve this, and you have an outstanding product. 08/19/2013
Great for thin lashes If you have thin or thinning lashes this is great mascara. I have long, but very thin lashes and two coats of this mascara gives me full lashes again. I would have given it 5 stars but the product does clump. You need to wipe the wand over the top of the mascara case several times to remove the clumps before applying to your lashes. Also let the first coat dry before adding another coat. 08/12/2013
Don't bother I just received this mascara yesterday and used it for the first time today. It was awful. It flaked and clumped and I had to use Q-tips to clean up the mess. It did nothing for my lashes that a store brand could not do. Don't waste your money. 08/10/2013
Found my new Mascara A friend and I went to a boutique for an event and got a sample of this mascara, we both went back the day this mascara was released so we could have it the same day of purchase. While I agree with some of the other reviews that this can and does it clumpy, I personally still love it and wear it everyday. I also wear contacts and don't find this mascara to be an issue for me. 08/10/2013
Extra long and full lashes Love this mascara, it really makes my lashes long and full all day. Easy to apply. I will not buy anything else now. Very Happy!!! I am 51 years young, and have been using this product for 2 months. ;-D 08/09/2013
Awesome I didn't think BE could come up with a better mascara than the one I am using already by them, but this is awesome! Love, love, love it! I am 57, and my lashes ain't what they used to be, but this mascara really thickens and lengthens and stays on great! It's just fabulous! Give it a try. 08/06/2013
looks great, wish it was waterproof! I really like the look of this mascara when first applied in the morning, however, i would like it to be waterproof without having to spend more money on another product. Im a nurse and it lasts through 12 hour shifts, but i have to frequently have to clean up under my eyes because it tends to smudge. 08/01/2013
The only masacra that works!!! I am an afficiando of mascaras - simply because I have never been able to find one that works like it says it does. I have pretty decent lashes, but the stick out completely straight and have a hard time keeping a curl even with a curling iron. The masacra does EVERYTHING it says it does! My stick straight lashes curl up and touch the top of my eyelids. This is truly my "if I was stuck on a desert island" product. I cannot live without it!! 07/31/2013
So very disapointed... I have been a loyal Bare Minerals Customer and enthusiast since 2005. I've always reccommened their products to all of my friends and family, but this mascara is horrible. I'm a contact lens wearer, so I'm always looking for an all-in-one mascara that won't flake off and irritate my eyes throughout the day. I've had this mascara for 5 days now, and today is the last day that I will wear it. I've had it on for only 2 hrs now and have already had to remove my contacts due to the flaking off into my eyes. It's very frustrating that I actually paid this much for a product that doesn't follow through with any of it's claims. This was a total loss for me, I don't even think that I will try to give it away to anyone. 07/31/2013
very disappointed! I liked everything about this mascara. I thought the application was easy and my lashes looked fantastic...even my bottom lashes looked great! I even purchased the locked and loaded mascara waterproofing product from the BE boutique. When I got home and looked in the mirror after wearing for a few hours, however, I had huge rings of mascara under my eyes! I tried a couple other times as well, hoping I did something wrong. I had the same results every time. I will be returning this mascara to the store. 07/30/2013
Works pretty well, but clumpy My eyelashes certainly "pop" with this mascara (definitely clear that I'm wearing makeup, in a good way), but holy moly is this stuff ever clumpy. I definitely have to have another brush to comb through after application to get rid of the clumps. 07/29/2013
Fat, Clumsy Wand Love my Bare Minerals, but this just doesn't work for me. The wand is too large for the lower and corner lashes. Even after practice, I found myself returning to my tapered brush mascara wand to neatly cover these areas in a snap. Without using the eyelash primer, there was a smudging issue in just a couple of hours of wear. Application was altogether too time consuming and not worth the end result...sorry! 07/29/2013
Wanted to try! I was using drug store mascara and wasn't very happy. I decided to splurge and I am very happy! This mascara really does what it says! Will be buying it again! 07/27/2013
Raccoon Eyes I was excited to try Lash Domination, but I was only left disappointed. Lash Domination was easy to use as far as the brush goes, but it made my lashes appear a litlte spidery and flat instead of fluffy and feathery and curled. That's happened to me before with other brands until I've put a few uses into it (I guess maybe it gets aired out or thicker in the tube). So, I resolved to continue to use it throughout the next week and see if the formula thickened. That all went out the window when I came home from work and saw dark rings of mascara underneath my eyes. I was embarassed to know that my coworkers may have noticed my raccoon eyes for no telling how long! I will be sticking to my Flawless Definition Volumizing mascara, which is wonderful and causes no raccoon eye effect. 07/23/2013
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Reviews

Q & A

Lash Domination Volumizing Mascara 3.3 5 182 182
Was so excited to try try this for a family wedd.. I bought this ahead of time,to wear to my nephews wedding!?Big,Big Mistake! It clumped all over the applicator ! Had it all over my hands and fingers! As I applied it,the mascara got all over my eyelashes! In huge clumps... Had it under my eyes as well as on my freshly done eye shadow! I had to take off all my make up and begin again ,minuse the mascara,I thought I would love!!! This mascara was a huge diss appointment! I have to ask what's wrong B E, ,seeing this is the only product I've tried in years and totally disliked!!! 09/21/2013
Very disappointing I have long lashes but as I've gotten older they have lost volume so I bought this thinking it would be awesome - not. It clumps up, during the day little flecks of mascara drop down in your eye or under the eye. I had a hard time not getting the mascara on my eyelids when I applied it. I'm going back to Buxom. The mascara and the brush are much better. 09/12/2013
Not Impressed I have always used the Flowless Definition Mascara along with the Lash Fortifier (I think that's what it was called). I loved this combination. The lash fortifier was discontinued and I was told the Lash Domination mascara took it's place. 1st - I am fair skin and black mascara is way too harsh. 2nd - this mascara smudges in no time. PLEASE BRING BACK THE LASH FORTIER!!!!! 09/11/2013
Why can't anyone make a good brown mascara I want to look natural and this thick black mascara is too harsh for office attire. I don't go out often but I will be able to wear this to a wedding that I will be attending very soon 09/09/2013
Not as advertised I love BE products so I thought this mascara sounded great and never hesitated to purchase it. So disappointed! Out of the tube it is thick, clumpy and messy. I watched the video and read application tips, but to no avail. It smeared and was difficult to remove and cleanse. Needless to say, it's in the trash after many attempts to give it a fair chance. At my next purchase, I'll definitely be more cautious. 09/04/2013
Wouldn't recommend I had high expectations for this mascara as I have non-existent eyelashes. However, I am very unhappy with it. It clumps a lot! Every single time I used it, I got mascara on my contact lens after blinking. I've never had these problems with any other the other BE mascaras. I wouldn't recommend it. 09/03/2013
not impressed I was excited to try this out. Turns out there is noting specials about this mascara. It didn't make my lashes look any bigger than the regular Flawless Definition Mascara. The only difference was that my lashes were not stiff with this formulation. I am not purchasing this again and will go back to the Flawless Definition formula. 09/01/2013
If only there were no clumps... I bought this mascara hoping that the 10 in 1 saying would be true! Unfortunately, my mascara has a lot of clumps in it with the dry parts from the top of the bottle flaking off. I guess 8 in 1 is still good, but I'd still prefer a flake and clump free mascara. 08/31/2013
Not Great This mascara, was very think and clumpy brand new out of the tube, it wasn't as though I was using old mascara, it made my lashes stick together as well, will not be purchasing this one again. 08/30/2013
Hello lashes!! I was a devoted user of the original BE mascara, but I have been converted. This mascara thickens and lengthens my lashes like a charm. I didn't give it 5 hearts because it is a bit awkward to have to twirl the brush while blinking and wiggling the wand all at the same time. Make sure to clear all the clump at the end of the wand before applying or your lashes could get gooky! 08/30/2013
Don't go with this one I wanted to like this mascara but it just doesn't work. Pro: your eyelashes look thicker BUT You have racoon eyes by the end of the day, it is clumpy and does not go on well. It's not worth the money. 08/29/2013
No need for fake lashes! So this mascara was my final attempt at finding the perfect one. I had convinced myself that my last resort was going to be wearing fake lashes everyday. My eyelashes are light colored and sparse to say the least, so I didn't have high hopes. Thankfully, I have found my lashes! This product just saved me from taking drastic measures! Once again, a fabulous product from the only makeup I'll ever use! 08/29/2013
I wanted to love it! The mascara is nothing to rave about. It smudges under my eyes, gives me bloodshot eyes and makes me look like I have pink eye. The wand is very difficult to work with since I have such short lashes. I'll stick with the original Flawless Definition. 08/26/2013
I will never buy this again. I'm sorry to say that I am extremely disappointed with this product. I wanted to love it! Although it was originally clumpy, I thought I would give it a week or two in order to see if it would "calm down" with a little use... not only have the clumps remained, but the mascara has started flaking into my eye and leaving it totally bloodshot.. all evening I have felt like I simply cannot flush enough saline in my eye to irrigate the irritation, and tomorrow I'm going to look ridiculous. I apologize for venting, but this formula is not only more expensive than the original mascara I have loved, but it leaves me looking like I have pink eye. 08/26/2013
Not Bad When I heard about this mascara I rushed out to buy it. Right after applying, my lashes looked great but after a while I noticed the smudge under my eyes. The brush is great but the applicator needs improvement. If the smudge issue can be resolved this would make the mascara one of the best! To reduce the amount of smudging, I'm using this mascara only on the top lashes and the volumizing mascara on the bottom. 08/24/2013
THIS BEATS MARY KAY'S 3 PRODUCTS HANDS DOWN!!! Ok so I brought Mary Kay's Lash Love lengther, lash primer and lash serum. These 3 products are supposed to give you long and full lashes so I purchased them. When I went online and saw the video for the BM Lash Domination I returned all 3 products to Mary Kay for a refund (over $100.00) total and brought the BM Lash Domination which is way cheaper and does the work of Mary Kay's 3 product lash building system! I am sold on the Lash Domination yes it does clump however it gives my limp lashes life!!!! LOVE IT!!! 08/20/2013
Smudges I would love it BUT it ends up under my eyes and I look like Rocky Raccoon after wearing it a couple of hours. I will try the lash coat product to see if that works but a review I read said it didn't solve the problem. Solve this, and you have an outstanding product. 08/19/2013
Great for thin lashes If you have thin or thinning lashes this is great mascara. I have long, but very thin lashes and two coats of this mascara gives me full lashes again. I would have given it 5 stars but the product does clump. You need to wipe the wand over the top of the mascara case several times to remove the clumps before applying to your lashes. Also let the first coat dry before adding another coat. 08/12/2013
Don't bother I just received this mascara yesterday and used it for the first time today. It was awful. It flaked and clumped and I had to use Q-tips to clean up the mess. It did nothing for my lashes that a store brand could not do. Don't waste your money. 08/10/2013
Found my new Mascara A friend and I went to a boutique for an event and got a sample of this mascara, we both went back the day this mascara was released so we could have it the same day of purchase. While I agree with some of the other reviews that this can and does it clumpy, I personally still love it and wear it everyday. I also wear contacts and don't find this mascara to be an issue for me. 08/10/2013
Extra long and full lashes Love this mascara, it really makes my lashes long and full all day. Easy to apply. I will not buy anything else now. Very Happy!!! I am 51 years young, and have been using this product for 2 months. ;-D 08/09/2013
Awesome I didn't think BE could come up with a better mascara than the one I am using already by them, but this is awesome! Love, love, love it! I am 57, and my lashes ain't what they used to be, but this mascara really thickens and lengthens and stays on great! It's just fabulous! Give it a try. 08/06/2013
looks great, wish it was waterproof! I really like the look of this mascara when first applied in the morning, however, i would like it to be waterproof without having to spend more money on another product. Im a nurse and it lasts through 12 hour shifts, but i have to frequently have to clean up under my eyes because it tends to smudge. 08/01/2013
The only masacra that works!!! I am an afficiando of mascaras - simply because I have never been able to find one that works like it says it does. I have pretty decent lashes, but the stick out completely straight and have a hard time keeping a curl even with a curling iron. The masacra does EVERYTHING it says it does! My stick straight lashes curl up and touch the top of my eyelids. This is truly my "if I was stuck on a desert island" product. I cannot live without it!! 07/31/2013
So very disapointed... I have been a loyal Bare Minerals Customer and enthusiast since 2005. I've always reccommened their products to all of my friends and family, but this mascara is horrible. I'm a contact lens wearer, so I'm always looking for an all-in-one mascara that won't flake off and irritate my eyes throughout the day. I've had this mascara for 5 days now, and today is the last day that I will wear it. I've had it on for only 2 hrs now and have already had to remove my contacts due to the flaking off into my eyes. It's very frustrating that I actually paid this much for a product that doesn't follow through with any of it's claims. This was a total loss for me, I don't even think that I will try to give it away to anyone. 07/31/2013
very disappointed! I liked everything about this mascara. I thought the application was easy and my lashes looked fantastic...even my bottom lashes looked great! I even purchased the locked and loaded mascara waterproofing product from the BE boutique. When I got home and looked in the mirror after wearing for a few hours, however, I had huge rings of mascara under my eyes! I tried a couple other times as well, hoping I did something wrong. I had the same results every time. I will be returning this mascara to the store. 07/30/2013
Works pretty well, but clumpy My eyelashes certainly "pop" with this mascara (definitely clear that I'm wearing makeup, in a good way), but holy moly is this stuff ever clumpy. I definitely have to have another brush to comb through after application to get rid of the clumps. 07/29/2013
Fat, Clumsy Wand Love my Bare Minerals, but this just doesn't work for me. The wand is too large for the lower and corner lashes. Even after practice, I found myself returning to my tapered brush mascara wand to neatly cover these areas in a snap. Without using the eyelash primer, there was a smudging issue in just a couple of hours of wear. Application was altogether too time consuming and not worth the end result...sorry! 07/29/2013
Wanted to try! I was using drug store mascara and wasn't very happy. I decided to splurge and I am very happy! This mascara really does what it says! Will be buying it again! 07/27/2013
Raccoon Eyes I was excited to try Lash Domination, but I was only left disappointed. Lash Domination was easy to use as far as the brush goes, but it made my lashes appear a litlte spidery and flat instead of fluffy and feathery and curled. That's happened to me before with other brands until I've put a few uses into it (I guess maybe it gets aired out or thicker in the tube). So, I resolved to continue to use it throughout the next week and see if the formula thickened. That all went out the window when I came home from work and saw dark rings of mascara underneath my eyes. I was embarassed to know that my coworkers may have noticed my raccoon eyes for no telling how long! I will be sticking to my Flawless Definition Volumizing mascara, which is wonderful and causes no raccoon eye effect. 07/23/2013
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